Introduction

PetsCurious.com (collectively “PetsCurious” or “Company” or “we” or “us” or “our“) is the sole owner of an analysis tool that enables its business partners or potential clients to receive insights (i.e., market research, trends, leads, etc.) to leverage and grow their businesses (“Platform“). PetsCurious.com interacts with current and prospective clients and the general public via its Website, available at https://www.PetsCurious.com (“Website“) or Service. This privacy policy (“Privacy Policy“) describes our practices of processing data from visitors to the Website.

For more details regarding the terms and conditions of our Services and Platform, please read our Terms of Use, available at https://www.PetsCurious/terms. Note that, this Privacy Policy is an integral part of the Terms of Use (collectively the “Agreement“).

We have included below information about which data is collected, how we process and use your data, but before we would like to explain the basis on which we do so:

  1. Where you sign up for any of our newsletters or free offers through opt-in forms, we process your personal data in order to perform our contract with you;
  2. If we have a legitimate interest in processing data, such as for direct marketing or online identifiers when you access our Website; or
  3. We will also process your personal data where you have provided us with consent to do so.

What Type of Information We Collect

Depending on your interaction with us (meaning, if you are just browsing our Website, or if you have signed up for our newsletters or free offers, etc.), we may collect two types of information you, as follows:

We collect two types of information about our Website Users: Personally Identifiable Information and Non-Personally Identifiable Information.

1. Personally Identifiable Information

Personally, Identifiable Information is information that identifies a specific End User. When you engage in certain activities on the Website, such as signing up for newsletters or free offers from us, submitting content and/or posting content in discussion forums, filling out a survey, posting a review we may ask you to provide certain information about yourself. It is optional for you to engage in an Identification Activity. If you elect to engage in an Identification Activity, however, we may ask you to provide us with certain personal information about yourself, such as your name and email address. Depending on the activity, some of the information we ask you to provide is identified as mandatory and some are identified as voluntary. If you do not provide the mandatory information for a particular activity that requires it, you will not be permitted to engage in that activity.

We use Personally Identifiable Information to enhance the operation of the Website, improve our marketing and promotional efforts, analyze Website use, improve our product offerings, to personalize your experience, and to understand how our Users as a group use the services and resources provided on our Site and to provide you a better experience. We may also use your Personally Identifiable Information to run a promotion, contest, survey, post on or other Site feature and to send Users information they agreed to receive about topics we think will be of interest to them. Further, we may use your email address to respond to your inquiries, questions, marketing promotions, and/or other requests. If a User decides to opt-in to our mailing list, they will receive emails that may include company news, updates, related product or service information, etc. If at any time the User would like to unsubscribe from receiving future emails, we include detailed unsubscribe instructions at the bottom of each email or the User may contact us via our Site. In addition to this, your Personally Identifiable Information may be used to troubleshoot, resolve disputes, accomplish administrative tasks, contact you, enforce our agreements with you, including our Website Terms of Use and this Privacy Policy, comply with applicable law, and cooperate with law enforcement activities.

2. Non-Personally Identifiable Information

Non-Personally Identifiable Information is information that does not identify a specific End User. This type of information may include things like the Uniform Resource Locator (“URL”) of the website you visited before coming to our Website, the URL of the website you visit after leaving our Website, the type of browser you are using, and your Internet Protocol (“IP”) address.

We use Non-Personally Identifiable Information to troubleshoot, administer the Website, analyze trends, gather demographic information, comply with applicable law, and cooperate with law enforcement activities.

3. Release of Personally Identifiable Information

We will not sell, trade, rent, or share your Personally Identifiable Information with other parties. We may also disclose personal information if required to do so by law or in the good faith belief that such disclosure is reasonably necessary to respond to subpoenas, court orders, or other legal processes. We may disclose personal information to law enforcement offices, third party rights owners, or others in the good faith belief that such disclosure is reasonably necessary to: enforce our Terms or Privacy Policy; respond to claims that an advertisement, posting or other content violates the rights of a third party; or protect the rights, property or personal safety of our users or the general public.

4. Release of Non-Personally Identifiable Information

We do not disclose or share Non-Personally Identifiable Information with Affiliates and Advertisers. We do not share aggregated demographic information (which does not include any Personally Identifiable Information) with “Third Party Advertisers” or “Third Party Advertising Companies”.
We also use Third Party Service Providers to track and analyze Non-Personally Identifiable usage and volume statistical information from our Users to administer our Website and constantly improve its quality. We may also publish this information for promotional purposes or as a representative audience for Advertisers. Please note that this is not Personally Identifiable Information, only general summaries of the activities of our Users. Such data is collected on our behalf and is owned and used by us.

Cookie Policy

A cookie (also known as an HTTP cookie, web cookie, or browser cookie) is a small piece of data sent from a website and stored in a user’s web browser while the user is browsing that website. Every time the user loads the website, the browser sends the cookie back to the server to notify the website of the user’s previous activity. Cookies were designed to be a reliable mechanism for websites to remember useful information (such as items in a shopping cart) or to record the user’s browsing activity (including clicking particular buttons, logging in or recording which pages were visited by the user as far back as months or years ago).

1. Data Tracking

Cookies. “Cookies” are small pieces of information that are stored by your browser on your computer’s hard drive. The use of cookies is very common on the Internet and our Website’s use of cookies is similar to that of other reputable online companies. Cookies will be used to customize your experience with the Website. We use cookies to save your time while using the Website, help us identify who you are, and track and target User interests in order to provide a customized experience. Cookies also allow us to collect Non-Personally Identifiable Information from you, like which pages you visited and what links you clicked on. The use of this information helps us to create a more user-friendly experience for all visitors. In addition, we may use Third Party Advertising Companies to display advertisements on our Website. Most browsers automatically accept cookies, but you may be able to modify your browser settings to decline cookies. Please note that if you decline or delete these cookies, some parts of the Website may not work properly. Additionally, you may encounter “cookies” or other similar devices on certain pages of the website that are placed by third parties. We do not control the use of cookies by third parties. You can adjust your browser to alert you when a website is trying to send you cookies and also to block all cookies whilst visiting our site. Blocking cookies will mean that you are only able to use PetsCurious.com for the purpose of browsing. Through the use of cookies, we can track previous websites that our visitors and other users of the IP address have been to as well as the search terms entered by users. Cookies are used purely for the purpose of statistical analysis of traffic flows for the improvement of our website, and are never stored in a form in which individual users can be identified. Therefore, they are not used to collect personal information about you. The statistical data collected as a result of Cookies is not transferred to our third-party partners in a form that discloses any of your personal details in connection with them.

2. Other Tracking Devices

We may use other industry standard technologies like pixel tags and web beacons to track your use of our Website pages and promotions, or we may allow our Third Party Service Providers to use these devices on our behalf. Pixel tags and web beacons are tiny graphic images placed on certain pages on our Website, or in our emails that allow us to determine whether you have performed a specific action. When you access these pages or open or click an email, pixel tags and web beacons generate a Non-Personally Identifiable notice of that action. Pixel tags allow us to measure and improve our understanding of visitor traffic and behavior on our Website, as well as give us a way to measure our promotions and performance. We may also utilize pixel tags and web beacons provided by our Affiliates and/or Marketing Partners for the same purposes.

3. Security of Information

We take appropriate precautions to protect the security of Personally Identifiable Information. We adopt appropriate data collection, storage, and processing practices and security measures to protect against unauthorized access, alteration, disclosure, or destruction of your personal information, username, password, transaction information, and data stored on our Site.-You can access your Personally Identifiable Information on our Website through your login and password. We recommend that you do not share your password with anyone. In addition, your Personally Identifiable Information resides on a secure server that only selected personnel and contractors have access to. Personally, Identifiable Information may be transferred to, stored, and processed in a jurisdiction that does not have adequate data protection laws and regulations. By using the Website and submitting your Personally Identifiable Information to us, you agree to this transfer, storing, or processing.

4. Privacy Policies of Third Party Websites

This Privacy Policy only addresses the use and disclosure of information we collect from you. Other websites that may be accessible through this Website have their own privacy policies and data collection, use, and disclosure practices. If you link to any such website, we urge you to review the website’s privacy policy. We are not responsible for the policies or practices of third parties.

5. Advertising

Advertisements appearing on our site may be delivered to Users by advertising partners, who may set cookies. These cookies allow the ad server to recognize your computer each time they send you an online advertisement to compile non-personal identification information about you or others who use your computer. This information allows ad networks to, among other things, deliver targeted advertisements that they believe will be of most interest to you. This privacy policy does not cover the use of cookies by any advertisers.

6. Google Adsense

Some of the advertisements may be served by Google. Google’s use of the DART cookie enables it to serve ads to Users based on their visit to our Site and other sites on the Internet. DART uses “non personally identifiable information” and does NOT track personal information about you, such as your name, email address, physical address, etc. You may opt out of the use of the DART cookie by visiting the Google ad and content network privacy policy at http://www.google.com/privacy_ads.html.

Links

This website may contain links to other sites. Please be aware that we are not responsible for the content or privacy practices of such other sites. We encourage our web page visitors to be aware when they leave our site and to read the privacy statements of any other site that collects personally identifiable information.

Updates

Our Privacy Policy may change from time to time and all updates will be posted on this page.

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